Top 5 Social Apps Performance in New Zealand for Q3 2021

In Q3 2021, the top social apps in New Zealand demonstrated diverse performance trends in downloads, revenue, and active user metrics. Here’s a detailed look at the performance of Facebook, TikTok, Instagram, Reddit, and Bigo Live - Live Streaming App.

Facebook saw its weekly revenue peak at approximately $12K in the last week of August, with a notable increase in mid-August. Weekly downloads fluctuated slightly but ended the quarter strong with around 13.6K in the final week of September. Active users remained stable, hovering around 3.2M throughout the quarter.

TikTok experienced significant growth in weekly revenue, reaching nearly $25K by the end of September. Downloads remained consistent, with a peak of 14.3K in early August. Active users saw a slight decline, ending the quarter at about 1.2M.

Instagram had relatively modest revenue figures, peaking at $254 in early September. Weekly downloads varied, with the highest being 14.9K in early August. Active users fluctuated slightly, ending the quarter around 1.6M.

Reddit maintained a steady revenue stream, peaking at $465 in mid-September. Downloads saw a peak of 5.2K in early September, while active users increased slightly, reaching around 163K by the end of the quarter.

Bigo Live - Live Streaming App had the highest revenue among the top apps, peaking at $26K in mid-September. Downloads remained relatively low but consistent, with a peak of 2.9K in mid-August. Active users saw a slight increase, ending the quarter at around 21K.

These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored.